Intersect Technologies Blog

Learn more about us and the technology we use to make your marketing more powerful.

The impact of bad data
Data Platform Topics

What is the Impact of Bad Data?

In today’s information-driven era, data acts as the backbone for countless decisions, strategies, and forecasts. It’s the silent force guiding businesses, influencing consumer behavior, and

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How marketers can prove opt-in consent
Data Platform Topics

How Can Marketers Prove Opt-In Consent?

From personalized marketing campaigns to product recommendations, data provides insights that can transform the way businesses interact with consumers. However, with increasing concerns about privacy

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Guide to Email A/B Testing
Customer Engagement

A Guide to Email A/B Testing

Email marketing remains a cornerstone of digital outreach, boasting an impressive ROI and the ability to intimately connect with your audience. However, maximizing the effectiveness

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